• Classification of power semiconductors

    Classification of Power Semiconductors

    Nowadays there are many types of power semiconductors manufactured by various companies around the world. Some specialize in powerful devices based on silicon, some look forward to new materials

    2 Min Read
  • Ishikawa diagram

    Ishikawa Diagram

    Ishikawa diagram is a tool for visualizing the cause-and-effect relationships of a specific situation or problem in order to detect the root cause. The diagram helps to determine the main factors

    4 Min Read
  • 80/20 Sales and Marketing

    80/20 Sales and Marketing

    The Pareto principle or the 80/20 rule is a rule that says that 20% of all your efforts give 80 % of the result, and the remaining 80 % of your efforts give only 20 % of the result. The rule is

    9 Min Read
  • James Bond Product Placement

    James Bond Product Placement

    We've been waiting for it for a long time. James Bond movies have always been my favorite. The movie series has always included the latest gadgets, and the world-famous brands paid big money for

    11 Min Read
  • SMM Vocabulary

    SMM Vocabulary

    Social media is an essential part of our lives today. And to completely understand the digital world of social networking it is necessary to know the basic social media marketing terms. Let's go

    5 Min Read
  • Brand Awareness

    Brand Awareness

    Brand awareness is the level of knowledge people have about your brand. The level of knowledge means how well customers are informed about your company, about your products, how much they can

    6 Min Read
  • Back to the Future

    Back to the Future Product Placement

    With the latest technology leaps leading us to a high-tech future, there is no better movie than Back to the Future trilogy. Electric cars, buses, bikes, and soon airplanes and helicopters,

    9 Min Read
  • Wind Power

    Applications of Power Semiconductors. Wind Power Generation

    Wind power is one of the fastest-growing renewable energy technologies. Usage is on the rise worldwide, in part because costs are falling. Global installed wind-generation capacity onshore and

    13 Min Read
  • Marketing Funnel

    Marketing Funnel

    The marketing funnel in marketing is a tool that displays the consumer's path to the target action. The earliest option is the sales funnel (or the purchase funnel). William W. Townsend described

    6 Min Read
  • Kaizen

    Kaizen

    Kaizen in Japanese means improvement, changes for the better. Kaizen can be considered as a part of lean manufacturing or as a separate methodology. After the Second World War, Japan's economy

    5 Min Read