Today it is difficult to imagine a company, an entrepreneur, a blogger, and even a regular person who has no social media account. And what is even more difficult to imagine is that still many of them do not use any SMM automation tools.
Sure if you’re just out there for fun to post the photos of your favorite pizza, neighbor cats, or another selfie, then it is enough for you to use regular social media tools, but if you have several accounts, or you have your accounts in various social media then you might consider one of the social media marketing platforms I suggest.
Moreover, if you’re an entrepreneur or a marketer in the company, which is present in the social network with 2 or more accounts, then using SMM automation tools is a must for you.
Most of the described marketing automation platforms allow you to run all your Facebook, Twitter, Instagram, LinkedIn, Pinterest, Vkontakte, and even Telegram accounts in one place, using just one marketing tool. You do not need to switch between many applications, everything you need is gathered in a single application.
SMM automation applications allow you to prepare a calendar content plan, choose the type of post, social media, timing, add hashtags etc. This is like having a submarine engine under the car hood. You save a lot of time using such kind of marketing software.
There are many companies offering this service, however, not all of them are worth the money they ask for it. Almost all of SMM automation tools require a monthly paid subscription from just several bucks up to hundreds and thousands depending on your company size, number of social media accounts, number of posts you plan to make etc.
And just a few of these tools can be used absolutely for free. And I’m sure that no one wants to pay for the service they had no chance to use at least 2-3 months to see the real results. A big number of companies offer only 2-4 weeks trial and this is it. This is not exactly what you expect. I know that for many businesses you have to tests some marketing tools for at least 3-6 months, especially in b2b.
That is why I decided to present you just a few of smm automation tools which you can use forever for free with some limitations or pay less than a Big Mac per month for full service.
Hootsuite
This is I believe the most famous and familiar to everyone SMM automation tool. I tested it for several months and I really liked it. Nice calendar planning look, easy to add any post, easy to delay, cancel or rewrite. And it comes with a free starter account. You can add up to 3 different accounts and plan something like one hundred posts. And it has a lot more features.
I definitely recommend using it. It will save a lot of time, energy and money. This is your best marketing buddy. Just follow the link, register and enjoy!
Zoho Social
I have never heard about this tool and learned about Zoho Social just a couple of months ago, however, I knew well about Zoho other products and especially Zoho CRM which I’m gonna present in my future review of the most amazing CRM software.
Zoho Social is as good as Hootsuite, and maybe in some ways, it is even better since Zoho provides a complete solution for sales and marketing teams. Here you can enjoy your free of charge account, schedule your posts, and in addition, you can monitor mentions or keep track of other accounts you like or follow. This is very helpful when you want to know what your competitors do in the same social media.
Zoho has a lot more prepared for you, so you just need to see it for yourself.
Buffer
Buffer is the best SMM automation tool if you look for something really easy for you. This is as easy as blinking with your eyes. You will have to spend just a couple of minutes to prepare your content plan for a week. Add your social media account, choose the day and time and that is it.
Buffer offers you the free account with the possibility to add 3 various social networks and plan for each maximum of 10 social posts. If you are a marketer in a big company then it is obviously not for you and you have to pay to get extra, but if you are a solo entrepreneur or a blogger, this is just perfect.
The guys from Buffer have a great blog where they share the latest information, success stories, some new ideas, and other great stuff. So even if you are not going to use their marketing automation service, you have to subscribe to their lovely blog.
However, I definitely recommend to give it a try and test it for several weeks. I’m sure you are gonna love it.
SmmBox
This is the Russian developed social media marketing automation tool which allows you to add to your standard Facebook/Instagram/Twitter/G+/LinkedIn the package the most popular social networks in Russia – Vkontakte and Odnoklassniki with the audience of over 500 million people worldwide.
And this is the Big Mac I was writing about in the beginning. The guys from SmmBox give you just 2 weeks for free so you can give it a try. This is not enough in my opinion and I definitely recommend them to expand it at least 2-3 times. However, this is the cheapest automation tool with a lot of other features like social media analytics, content suggestions, watermark service etc.
And it starts with as little as a Big Mac per month. So next time you go to McDonald’s you might think twice before you order your favorite menu. I’m kidding, of course. But this is really one of the cheapest and unique SMM automation tools on the market.
Now you know how to save your time and make your work smarter and easier with more fun. Of course, I’m not saying these are the only marketing tools you must use. But using them or similar services you can have better results in spending less time and money. And these two sources you can use to invest in some other projects, tools, or just have a good time with your friends and family.
Happy smarketing to everyone and have a great post!
PS: if you love automation tools and everything that can make your life and work more efficient then you might like my another blog post about 3 Great Apps to Keep Your Marketing Team Running
